A Guide to Lovable Pricing: Plans, Credits, and Cost Management

Navigating the landscape of AI-powered development tools can be complex, especially when attempting to forecast costs for a growing business. As organizations increasingly rely on intelligent automation and custom web applications to drive efficiency, understanding the pricing models of tools like Lovable becomes essential. Whether you are prototyping a new internal tool or scaling a customer-facing application, choosing the right subscription tier and understanding the credit system is the first step toward a successful build.
The Lovable Ecosystem: Free vs. Paid Plans
Lovable operates on a freemium model designed to let users experiment before committing to a commercial workflow. However, for professional developers and businesses looking to integrate these tools into their digital strategy, the distinctions between the plans are critical.
The Free Plan
The Free plan is essentially an entry point for testing capabilities. It offers limited access with 5 daily credits and a hard cap of 30 credits per month. While it allows for workspace collaboration and privacy, the credit limitations make it unsuitable for sustained production work or complex iterative development cycles.
The Pro Plan
For most professional developers and consultants, the Pro plan is the baseline standard. It removes the daily adoption friction and unlocks features necessary for commercial deployment. Key benefits include:
- Increased Capacity: 5 daily credits with a monthly cap of up to 150, plus your specific plan's monthly credit allocation.
- Custom Branding: The ability to connect custom domains and remove the "Edit with Lovable" badge, which is essential for client-facing deliverables.
- Code Mode: Access to edit code directly within the platform, bridging the gap between low-code speed and full-code customization.
- Governance: Enhanced workspace roles and permissions.
The Business Plan
The Business plan is designed for organizations requiring enterprise-grade security and scalability. It encompasses everything in the Pro tier but adds significant operational features:
- Single Sign-On (SSO): A critical requirement for corporate IT security compliance.
- Data Privacy: The ability to opt out of data training, ensuring your proprietary logic remains private.
- Efficiency Tools: The ability to build reusable design templates to streamline recurring projects.
- Personal Projects: Space for individual experimentation within the corporate workspace.
Demystifying the Credit System
Unlike flat-rate SaaS tools, Lovable utilizes a consumption-based model. Credits are the currency used to generate output, and the cost varies based on the complexity of the request. Understanding this system is vital for budgeting your project.
How Credits Are Calculated
The system is designed to charge based on the "work done" by the AI. Simple aesthetic tweaks cost significantly less than complex logic implementation. Here is a breakdown of typical costs:
- 0.50 Credits: Simple stylistic changes, such as changing a button color to gray.
- 0.90 Credits: Structural removals, such as deleting a footer component.
- 1.20 Credits: Logic implementation, such as adding authentication flows.
- 2.00 Credits: Heavy generation tasks, such as building a full landing page with themes, sections, and images.
You can track usage via the credit bar in your workspace, where blue sections indicate remaining credits and grey sections indicate consumption.
Strategic Billing: Rollovers and Top-ups
To maximize the value of your subscription, it is important to understand how credits behave over time. This structure rewards consistency but offers flexibility for development sprints.
Rollover Rules
Unused monthly credits roll over as long as you maintain an active subscription. However, the lifespan of these credits depends on your billing cycle:
- Monthly Plans: Rolled-over credits are available for one month.
- Annual Plans: Rolled-over credits remain available for the duration of the annual term.
Note: Daily free credits do not roll over or accumulate.
Managing Spikes with Top-ups
Software development is rarely linear. You may experience intense sprints followed by quieter maintenance periods. If you exhaust your credits mid-cycle, you do not need to upgrade your entire plan permanently. Pro and Business users can purchase one-time top-ups in increments of 50 credits (up to 1,000). These purchased credits remain valid for 12 months, providing a safety net for intensive project phases.
Partnering for Success
Selecting the right plan is just one component of a broader digital strategy. At FlowDevs, we specialize in helping businesses navigate the complexities of custom app development and intelligent automation. Whether you need assistance configuring your environment, integrating Lovable with your existing cloud infrastructure, or managing the full development lifecycle, our team is ready to assist.
We invite you to visit our bookings page to schedule a consultation and discuss how we can bring your technical vision to life.
Navigating the landscape of AI-powered development tools can be complex, especially when attempting to forecast costs for a growing business. As organizations increasingly rely on intelligent automation and custom web applications to drive efficiency, understanding the pricing models of tools like Lovable becomes essential. Whether you are prototyping a new internal tool or scaling a customer-facing application, choosing the right subscription tier and understanding the credit system is the first step toward a successful build.
The Lovable Ecosystem: Free vs. Paid Plans
Lovable operates on a freemium model designed to let users experiment before committing to a commercial workflow. However, for professional developers and businesses looking to integrate these tools into their digital strategy, the distinctions between the plans are critical.
The Free Plan
The Free plan is essentially an entry point for testing capabilities. It offers limited access with 5 daily credits and a hard cap of 30 credits per month. While it allows for workspace collaboration and privacy, the credit limitations make it unsuitable for sustained production work or complex iterative development cycles.
The Pro Plan
For most professional developers and consultants, the Pro plan is the baseline standard. It removes the daily adoption friction and unlocks features necessary for commercial deployment. Key benefits include:
- Increased Capacity: 5 daily credits with a monthly cap of up to 150, plus your specific plan's monthly credit allocation.
- Custom Branding: The ability to connect custom domains and remove the "Edit with Lovable" badge, which is essential for client-facing deliverables.
- Code Mode: Access to edit code directly within the platform, bridging the gap between low-code speed and full-code customization.
- Governance: Enhanced workspace roles and permissions.
The Business Plan
The Business plan is designed for organizations requiring enterprise-grade security and scalability. It encompasses everything in the Pro tier but adds significant operational features:
- Single Sign-On (SSO): A critical requirement for corporate IT security compliance.
- Data Privacy: The ability to opt out of data training, ensuring your proprietary logic remains private.
- Efficiency Tools: The ability to build reusable design templates to streamline recurring projects.
- Personal Projects: Space for individual experimentation within the corporate workspace.
Demystifying the Credit System
Unlike flat-rate SaaS tools, Lovable utilizes a consumption-based model. Credits are the currency used to generate output, and the cost varies based on the complexity of the request. Understanding this system is vital for budgeting your project.
How Credits Are Calculated
The system is designed to charge based on the "work done" by the AI. Simple aesthetic tweaks cost significantly less than complex logic implementation. Here is a breakdown of typical costs:
- 0.50 Credits: Simple stylistic changes, such as changing a button color to gray.
- 0.90 Credits: Structural removals, such as deleting a footer component.
- 1.20 Credits: Logic implementation, such as adding authentication flows.
- 2.00 Credits: Heavy generation tasks, such as building a full landing page with themes, sections, and images.
You can track usage via the credit bar in your workspace, where blue sections indicate remaining credits and grey sections indicate consumption.
Strategic Billing: Rollovers and Top-ups
To maximize the value of your subscription, it is important to understand how credits behave over time. This structure rewards consistency but offers flexibility for development sprints.
Rollover Rules
Unused monthly credits roll over as long as you maintain an active subscription. However, the lifespan of these credits depends on your billing cycle:
- Monthly Plans: Rolled-over credits are available for one month.
- Annual Plans: Rolled-over credits remain available for the duration of the annual term.
Note: Daily free credits do not roll over or accumulate.
Managing Spikes with Top-ups
Software development is rarely linear. You may experience intense sprints followed by quieter maintenance periods. If you exhaust your credits mid-cycle, you do not need to upgrade your entire plan permanently. Pro and Business users can purchase one-time top-ups in increments of 50 credits (up to 1,000). These purchased credits remain valid for 12 months, providing a safety net for intensive project phases.
Partnering for Success
Selecting the right plan is just one component of a broader digital strategy. At FlowDevs, we specialize in helping businesses navigate the complexities of custom app development and intelligent automation. Whether you need assistance configuring your environment, integrating Lovable with your existing cloud infrastructure, or managing the full development lifecycle, our team is ready to assist.
We invite you to visit our bookings page to schedule a consultation and discuss how we can bring your technical vision to life.
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